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Sports SponsorshipsCBS Sports is a leader in sports news and information. It provides headline news and analysis on all four major professional sports (from the NFL, NBA, MLB, and NHL), as well as college sports, golf, tennis, and auto racing. Recent Headlines: Last year's New Orleans Saints' victory over Indianapolis in the Super Bowl was watched by more than 106 million people, surpassing the 1983 finale of "M-A-S-H" to become the most-watched program in U.S. television history. This year's coverage of the AFC Playoffs in January averaged 40.3 million viewers nationally, the highest rating in the last 23 years. More people watched NFL games on CBS than any other network during the 20 weeks of the 2010-11 NFL season (through the AFC/NFC Championship Games), based on a Nielsen cume analysis of NFL viewing. CBS Sports just reached a new, eight-year agreement with The PGA of America to extend broadcast rights of the PGA Championship through 2019. Basketball fans wait every year for the tradition - the excitement - and the upsets that make up the NCAA Men's Basketball tournament brought to you every year on CBS. On-air advertising packages can be purchased for all these events and the sports listed above through your local account manager. If you don't have an account manager, call Laurie Bruce at 646-2101. To find out more about Sports Sponsorships, contact your KTVA account manager. If you do not have an account manager call Laurie Bruce at 907-646-2101.
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