Small Business Month Cyber Forums: Marian Call

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By KTVA CBS 11 News
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KTVA: Sounds reasonable! Speaking of money, most "traditional" entrepreneurs would seek out investors before opening up for business: What's the equivalent in your line of work, and what financial steps did you need to take to launch your career?

MC: I invested myself, initially, and produced my first record on my own dime. Thankfully technology has made that cheaper today than it used to be. Once I had something to sell, a product to demonstrate my work to people, it was easier to gather more "investors" in the form of fans who are willing to support future work. I very much have investors in the form of my Donors' Circle, a group of fans who effectively funded my most recent album - I have them to thank for its existence! Kickstarter is really a way lots of artists/creatives/inventors are effectively collecting investors, which is nice. It's like a return to the direct patronage system that supported artists generations ago. I'm thrilled about the possibility there. Several Alaskan musicians have already funded records that way!

KTVA: That about brings us up to the wire (and thanks for staying with us). Any last questions? Here's ours: In a word, entrepreneurship is _________.

MC: Exhilirating!
 

 

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