April Merchant: Tyler, on behalf of Midnight Sun Service Dogs can we get some advice? Sorry, couldn't resist! That was in response to your comment above!

Nick Swann: Hi Tyler, thanks for the advice. Do you create your own software? If so, would you recommend programing as a good business skill?

TA: April - Absolutely! Send me an email through contact@gosimplysocial.com and I can shoot back with a few pointers. Remember to always be measuring engagement, and track content that performs best (and spread it out over time).

April Merchant: Seriously though, congratulations on your new venture! It is great to see our local youth become successful businessmen and women!

TA: Nick - Welcome, and thanks for the question. I'm a non-technical co-founder, so I do not program myself. However, Valentin Bora, our CTO, is indeed technical, and he plays just as big of a role in our company as I do. If you're interested in getting involved with a startup or being successful in IT, I would say to either be prepared to be skilled in sales/marketing/product development (business side), or be skilled in planning/building/executing software development.

Nick Swann: Thank you, I appreciate the help.

KTVA: That brings us right up to the wire, so last call for questions. Here's ours: Entrepreneurship is to ___________ as peanut butter is to jelly. Finish the sentence?

TA: Listening!